12 Website Marketing Strategies for Growing Your Business in 2023
SOURCE: Elegant Themes
Summary
The article discusses 12 website marketing strategies that businesses can use to grow in the current online marketing environment. The strategies include organic social media marketing, SEM/search advertising, paid social ads, content marketing, and more. The article emphasizes the importance of website marketing for business growth and provides examples of companies successfully using these strategies. Additionally, it covers a number of powerful tools and resources that can be used to help with the various marketing strategies discussed.
Excerpt
“In the world of online marketing, a website is a digital display room or storefront. It’s the first place potential customers go to learn about your product or service, and it’s where they’ll naturally go to make a purchase. Nobody in your showroom means no sales are happening in that showroom. That’s why an effective website marketing strategy is essential to growing your business.
There are several ways to increase the effectiveness of your website and convert visitors into customers. But all marketing strategies boil down to increased traffic on your website. And not just more traffic—targeted traffic.”
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