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  4. How to Retarget People...

“People who click a short link you share… can be shown retargeted ads… [T]he linked content doesn’t have to be owned content. You can share a link to any page or article and display retargeted ads to those who click that link, even if they haven’t visited your website.”

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3 Buzz-Worthy Social Media Campaigns to Learn From 5 Lead Generation Strategies to Capture and Convert On Pinterest

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