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Book Publicity and Marketing: It Isn’t Just About the Sales

SOURCE: BookWorks

LINK: https://www.bookworks.com/2018/03/book-publicity-not-just-about-sales/

[S]ales shouldn’t be the only focus of your book publicity efforts. Yes, book sales matter. But they’re the result of a lot of different things, and shouldn’t be the sole measure of your success.”

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