“There is much to be said for self-publishing, especially if you have spent a year or ten (see Michael J. Sullivan below) trying to get publishing houses interested in your work.
If you self-publish, and do a proper job of marketing, your book may not only achieve success in its own right, but may be picked up by a major publishing house. (Ironically, it may even be published by one of the houses that has previously sent you a rejection slip.)
All of these books have one thing in common – their authors did not simply publish and then lean back and enjoy their success. They marketed, pitched, and sold the heck out of their books.
And they continued to write.
Here are a few best-selling books whose authors did not give up on them.”