How to Optimize Product Images for Web Performance (4 Tips)
Source: Image Optimization for Web Performance (4 Tips) – Velocitize
Summary
Image optimization is important for ecommerce websites (and other types, of course!), as it can help improve page loading times and search engine rankings. Compressing images without sacrificing quality is key for optimizing product images, and JPEGs are generally the best option for this. Additionally, descriptive file names that include relevant keywords can be beneficial for search engine optimization. Tools, like TinyPNG and GIMP, can help with compressing and editing images.
Excerpt
SOURCE: Velocitize
“Slow-loading pages can harm your e-commerce website’s search engine rankings and increase bounce rates. Large or heavy images can cause this, making visitors abandon your page before buying anything. Fortunately, there are several ways you can optimize your images to improve performance… Image optimization typically refers to compressing or reducing the file size of your images without compromising quality. If your product image sizes aren’t optimized, it could lead to a slow e-commerce site.”
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