wprdr: How a Pay-What-You-Want Pricing Model Can Generate More Revenue

October 3, 2012 Wordpreneur No Comments

You probably know that finding the sweet spot in pricing the offer of your information product can make all the difference between generating substantial revenue and, well, running a promotion that bombs… I was attracted to the idea of letting students place a value on what I was offering; this was a great way to see what people really thought of my course and also give me an idea of what the market will really bear.”

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