Here is this week’s Tuesday installment of the Wordpreneur Reader, with links to articles elsewhere I found informative and useful. Enjoy, go forth and learn, Grasshopper!

The additive effect of tablet reading (The Economist Group) — “Part of the ongoing discussion about online and mobile content has been the challenge of monetizing it. How can content developers make money on their products which were in many cases previously available to consumers for free? Here’s where tablets provide an answer…”

E-Book Revenues Double in 2011, Top $2 Billion (Digital Book World) — “E-book revenues across trade publishing topped $2 billion in 2011, more than doubling from $869 million in 2010, according to the latest figures from BookStats.”

Google VP: Here’s How to Get Bought By Us (Mashable) — “If you’re a startup looking for the fabled goldmine of a Google exit, here’s the guy you’ll want to meet: David Lawee. The search giant’s VP of Corporate Development, along with CEO Larry Page, signs off on the dozens of acquisitions and acqui-hires made every year, large and small.”

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Pitching Your Novel At A Conference (Thoughts On Plot) — “Dress the part. You are more confident when you look your best. Be professional in your attire for these appointments.”

7 Lessons From My First Year As An Entrepreneur (Rock The Post) — “The biggest challenges… have been personal, and on that level, it’s never been harder. I’ve never been so busy, so behind, so unsatisfied with how much I can accomplish with the mere 24 hours in each day. At the same time, I’ve never been happier.”

A Simple 4-Step Plan for Building an Email Autoresponder that Works (Copyblogger) — “After completing these four steps, you can now sleep at night knowing that every subscriber is getting a problem solved, you are maximizing your website by building your email list and improving SEO, and you are about to get insight into the exact products your readers want you to create.”

6 Ways to Drive More Pinterest Engagement (Social Media Examiner) — “[P]eople like to be engaged with images… The good thing about Pinterest is that every new post is an image around which a lot of engagement can be driven. So there’s great potential to drive a lot of engagement on this social media network.”

10 Painful Mistakes that Cost You Freelancing Work (Freelance Folder) — “There are plenty of freelancing mistakes that can cost you work. Happily, most of these mistakes can be avoided.”

25 Most Overused Words and Phrases in Press Releases (PR News) — “These words and phrases pop up so much that they tend to lose their value and meaning… Keep in mind, the point is not to avoid these words entirely, but to use them with discretion or find case-specific substitutes.”

Young entrepreneurs turn a Tweet from Richard Branson into $1 Million (Yahoo!/Entrepreneur) — “When opportunity tweets, tweet back. That may be the key lesson from young brother and sister entrepreneurs Scott and Stacey Ferreira, who recently landed nearly $1 million from Sir Richard Branson and Colorado venture investor Jerry Murdock for their startup — when they weren’t even looking for funding.”

Got or know of an article or blog post you think should be shared here? Let me know.

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25 Ways to Write for Money. Open your eyes to a variety of ways to make money with your writing skills, many probably previously unknown to you!
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business, copywriting, freelance, Pinterest, promotion, Publishing, socialmedia, tools Reader