Posts Tagged ‘marketing’
The Marketing 2-Step – Basic Steps for Making Money Online
By Graham M. Nicholls
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Who wants to make money online? Who wants an “Internet lifestyle” that comes with successful Internet marketing? Who wants to give up their day job and work a few hours each week from anywhere in the world? Of course, we all do! But, why is it that some people can and some people can’t? What is it that separates beginners and strivers and wannabees from those earning 5-, 6- and 7-figure incomes online?
Well, believe it or not, it all comes down to basics. There are 2 steps you need to follow. That’s why I’ve called this the marketing 2-step.
Article Summary Writing Tip – A Simple Format to Get Your Audience to Read More
By Justin Arnold
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A tremendous number of SEO article writers have a simple format when it comes to creating a summary that’s really focused on getting the reader to click the link and go on to read the full article: copy and paste the first sentence or two of the article.
Although in many cases this may work, it isn’t the best strategy, especially when most article writers focus on their main keyphrase within the first sentence rather than on creating a catchy, enticing and engaging summary for the readers. The problem really stems from a perception of focus, or a misperception of focus.
5 Proven Super Affiliate Business Models That Work
By Andrej Urek
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A lot of affiliate marketers get confused about how to promote products and what business model to use. Most of them think that super affiliates use tons of techniques to drive traffic, but that is not the case. Super affiliates are so successful because they use only one business model that works best for them. And that is why super affiliates make 95% of all affiliate revenues. If you use a bunch of traffic tactics and techniques, it can lead to information overload or complete chaos. Focus on only one technique, tactic or business model.
8 One Time Offer (OTO) Conversion Secrets
By Joshua Park
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I’m sure you’ve seen the pages. You click on the “buy now” link for an unbelievable product offer and on the next page is a short, very hard sell that tries to get you to pay just a bit more for a “One Time Offer.”
They come in all shapes and sizes — bonus content, upgrades, limited time discounts, or secret products you won’t find anywhere else. Whatever they are, they are single opportunities that pass as soon as you click the “next” button, and as a marketer, you can vastly increase your bottom line by using them to your advantage.
5 Simple Keys to a Successful and BUZZ-Worthy Launch!
By Christine Gallagher
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You’ve listened carefully to what your market wants. In response, you’ve crafted your new offering with care. You are sure it’s going to be hit and you’re ready to begin racking up those sales.
Tah-dah! You are ready to unveil your new product or service… and then… nothing.
Uh-oh. What went wrong?
Sell Your Writing With High-Powered Promotions
By Angela Booth
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Want to sell your writing? It’s much easier than you think to make money and establish a fantastic writing career, but too many writers get in their own way. They hate to sell, basically because they don’t know how. With a few techniques in hand, you’ll soon become a pro.
In this article, we’ll look at some super-simple, but nevertheless high-powered promotional methods.
Elements of a Winning Book Proposal
By John Fayad
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These are the three elements of a winning book proposal and the sub-elements of greatest interest to a literary agent or acquisitions editor:
1. Book Concept
Book Concept Summary — a concise, compelling statement of the premise of your book and the benefit(s) your target audience will derive from reading it. It must convincingly describe why your work is unique or superior to other books on the topic and why you are the one person most qualified to write it.
It Takes a Village to Promote a Book
By Fauzia Burke
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“Markets are conversations,” said the authors of The Cluetrain Manifesto, and it is still the number one thesis on their website. Social media allows you to have those conversations. When I wrote a blog post on Huffington Post called “It’s 2010: You Really Need to be on Facebook,” I was shocked by the response. In fact, Donna Fenn, author of Upstarts wrote on her Bnet blog that judging by the response, you’d think that I had asked people to walk around naked. It is surprising that anyone could still deny the benefits of social media for marketing.
How to Remove a Bad Book Review on Amazon
By Alicia Nicole Dunams
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Getting reviews on Amazon.com is a great way to add credibility to your book and entice others to purchase it. While we’d all like every one of those reviews to be a five-star endorsement, that’s not likely. It’s not feasible to expect it, either. Logically, not every person who reads your book is going to give it top billing on Amazon.com — some may even give it a one or two-star rating. Others may deem your book to be somewhere in the middle, giving it three or four stars.
Affiliate Marketing – What Works?
By Ricky J.K. Ruto
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When first starting out as an affiliate the world seems like your oyster. The mental conversations about “I just have to sell 100 of this product and I’ve got that new car!” are numerous and constant in their presence. These conversations though can quickly turn sour and into tirades about how “nothing works!” and “How was I so stupid?!”
This change usually occurs at the end of the first week or the first month when you haven’t realized as much sales as you thought you would.
Product Creation – The 7 Myths That Stop it Before it Even Starts
By Liam Alexander
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Most of us know creating and selling your own products is the most profitable online business model. But so many of us don’t get started for one reason or another. Here’s how to break through and start creating hot selling products.
21 Book Festival Tips for Authors
By Nicole Antoinette Smith
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As a publisher, I am always saddened by how little effort some authors do to publicize and promote their works. If they would employ some of the simple techniques below, they will enhance their results. There can be several reasons, but one reason has been proven true in many cases: They don’t know how. Here are 21 techniques to prepare for a Festival in hopes of increasing results.
The Changing Face of the Conventional Publisher
By River Blantyre
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When I recently received an invitation from a publisher to not only submit my manuscript but to also provide a marketing plan that identifies the target market and a summary of my networking connections and self-promotion capabilities (quite a tall order for a writer who simply wants to get his novel published, wouldn’t you say?), it dawned on me that the future of publishing is headed in an all new direction. Evidently, what the future holds for the talented writer is that talent alone isn’t going to get you published. You’ll need some marketing skills too. This article will explore the various self-promotion options available and how to quickly shorten the writers’ learning curve to marketing success.
How to Write Persuasively and Create Words That Sell
By Brian A. Scott
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One thing that many good writers never understand is that writing to sell and writing an essay are not the same exercise. Sure, good essays need to be persuasive and well-written, but if they were written in the style of a sales letter, most readers would find them off-putting.
How to Launch the Snot Out of Your eBook – Your Competition Won’t Know What Hit ‘em
By Joshua Black
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Product launching for information products is part science, part luck, and part charisma. If you want to be successful in the ebook business, you are going to need to develop a system for launching your work. Otherwise, without a launch, your product will fall flat on its face. Keep reading for some great tips on launching your information product.
AdSense Traffic – Best Sources
By Victor Awo
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The secret to AdSense success is traffic. Traffic containing visitors primed for your website topic, ready to deliver the all important click. Nothing is more valuable to an AdSense publisher than extremely receptive visitors… more specifically, AdSense traffic.
Traffic numbers are important, but you could potentially have hundreds of impressions per day and only get a few clicks on your AdSense ads. Whereas others may have a relatively low number of visitors going through their site but have a significantly higher click-through rate (CTR).
How to Use Amazon to Sell Your Book
By Shawn Nag
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Amazon.com is one of the best platforms to sell a book. You get access to the biggest possible audience cutting across geographical boundaries. No other platform will let you reach out to such a wide audience spectrum at one go. There are also very few entry barriers making it easier for first time authors to sell their books. This is a perfect platform for writers who write niche books which may not have great demand within a defined geography.
Here are a few things that you should keep in mind while selling your books in Amazon:
The Product Creation Grapevine – Your Market is Whispering Exactly What it Will Buy
By Doug Barger
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Knowing your market is always talking about what it wants and what it hates in the products available from you and your competitors is one thing.
Knowing this fact while proactively listening and implementing an effective plan to respond with the perfect solution is altogether another. Those who master this can write their own paychecks time and time again.
10 Ways to Repurpose Your Content
By Stephanie Treasure
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As an online marketer, you should strive to deliver value to readers on your blog, on social networks, via your email newsletter and more. It may look like a lot of writing to keep up with, but it does not have to be. Here are my top 10 ways to repurpose content that you only have to write once. These ideas assume that you started with an article first.
Why Small Business Owners Who Want a New Industry Should Unite to Create a Local Website
I see no reason why this cheap, simple concept won’t work with any “virtual” community, such as freelance anything, hmm? Food for thought. — EES
By Marte Cliff
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Today I spent hours doing research. I was trying to learn about — and write about — a small Midwestern town that is trying to attract new industry and thus new jobs for its citizens.
I found a site for the library — which I couldn’t access because I’m not a member.