Pronoun Is Dead: The Ebook Retail Universe Redux
On November 6, Macmillan’s Pronoun, the distributor that I had begun to rely on more and more over the past year, announced that it was shutting down its operations. No new books can be uploaded; Pronoun will remove all existing books from distribution on January 15, 2018…
There are two small bright points:
- You can continue to edit existing titles on Pronoun until they shut down (which is helpful, because I was planning on holding holiday sales on a few).
- Draft2Digital announced, the following day, that it will henceforth distribute to Amazon.
This last is great news for D2D users, making it (along with IngramSpark) the only one-stop shop to distribute to the largest English-language ebook retailers.
However, this announcement didn’t quite fill the void in my heart caused by news of Pronoun’s demise for several reasons:
- Unlike Pronoun, D2D takes a 10% cut of your royalties.i
- Unlike Pronoun, ebooks released through D2D will earn only 35% royalty if priced outside the $2.99–$9.99 range.
- Like Pronoun, ebooks released through D2D can’t take advantage of Amazon Marketing Services advertising.
So where does that leave indie publishers looking to release new ebooks?”