Here is this week’s Friday installment of the Wordpreneur Reader, with links to articles elsewhere I found informative and useful. Enjoy, go forth and learn, Grasshopper!
8 Simple Steps To Self-Publishing (Publetariat) — “It might not be as much work as you think. In fact, if you already own a website or blog, you can seamlessly transform your most popular content into a book.”
Facebook Marketing Mistakes: What to Avoid and Why (Social Media Examiner) — “Many marketers don’t know how to connect with their audience on Facebook in a meaningful way for their business.”
Generation Read: Millennials Buy More Books Than Everybody Else (GOOD) — “Forget the stereotype of the tweeting, texting, YouTube-watching millennial with a short attention span… if you were born between 1979 and 1989, you spent more money on books in 2011 than older Americans.”
How I Resurrected My Digital Life After an Epic Hacking (Wired) — “The triggers hackers used to break into my accounts and delete my files were all cloud-based services… Yet just as the cloud enabled my disaster, so too was it my salvation.”
How to Launch a Bestselling Book (Michael Hyatt) — “In the first week after [my book's] publication, it hit all three major bestseller lists, including New York Times, Wall Street Journal, and USA Today. I took seven actions to make this happen.”
How to Make Money From YouTube (Mashable) — “[I]t’s clear that entertaining and valuable content is in high demand. And now that the YouTube Partner Program is open to everyone, monetization is actually more feasible than ever.”
How to Overcome the 5 Excuses That Will Kill Your Content Marketing Efforts (Marketing Land) — “Whether you have a small team in a Mom & Pop or you’re coordinating content creation within a Fortune 100, the reasons for why a team member can’t contribute are pretty much universal.”
Learnings from My Pinterest Experiment (ProBlogger) — “Pinterest has been sending us around 40,000 visitors a month… In terms of social media traffic, it comes in behind Facebook, but ahead of StumbleUpon and Twitter.”
The Secrets to Getting More Book Reviews (even if your book is already out) (Writers in the Sky) — “We hear it all the time: ‘the window for reviews is shrinking,’ and yet we still see reviews appearing everywhere. So how can you capture a share of this market?”
What’s the Best Time to Send an Email? (Copyblogger) — “The fact is, your industry, your business, and your audience have unique demands and desires. You’ve got to test (and test, and test) what works in your world, and then test some more.”
Got or know of an article or blog post you think should be shared here? Let me know.